Coach, Men’s Bag Contract Designer

Written By Jae-Hyun An

Responsibilities:

  • Trend Analysis: Gathered and created a data frame of images from all major fashion events.

  • Monitored which bag types people wore the most and which new products were becoming more popular.

  • Developing New Product: Performed market research, proposed new products, planned prototypes, tested user features, reviewed cost sheets, and finalized product details.

Achievements:

  • Introduced new technology like Rhino 3D to make hardware development more efficient.

  • Launched 85 new bags per season.

  • The team grew from 6 members to 11.

Jae-Hyun An
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